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There are currently 4.1 BILLION email accounts in existence. That number is still growing and they won’t slow down for anything, so why not join the phenomenon and use it to the advantage of your business? Email is an amazing tool that is extremely efficient when it comes to furthering your sale and marketing goals. In fact, it is the strategy that is chosen most often by top marketers when trying to reach revenue goals. Let’s look at email marketing from all angles though, with the Good, the Bad and the Ugly.

There is a common misconception that email marketing is difficult and outdated. However, email marketing is one of the best ways to get your brand out there and to remain connected with your target audience. Here are some ways that you can perform email marketing efficiently and effectively.

Email marketing is useful because of its ability to reach countless customers and prospects nation and world-wide. Your brand will reap the benefits of email marketing if it’s done right but there are several crucial mistakes that you as a marketer should try to avoid

Many factors play into your business’ local SEO. It is essential to get your name out there and provide the right information for your potential customers. How would you go about doing this? Local Citations. Improving upon your local citations has not only the ability to increase traffic to your website, but also increases your business’ credibility. Follow these 4 steps to improve your local citations.

Heading into 2015, having a website for your company is crucial, but that website also needs to be adjusted for SEO. Give your business a boost by avoiding these 8 common SEO mistakes.

How will local marketers adapt to the changes in 2015? A recent survey showed a shift toward traditional web ranking factors as the most assured way to optimize your website. Find out how to improve your website internally as well optimizing for local areas.

Optimizing your site for local SEO is one sure fire way of generating greater revenue for your business. You can build a strong foundation for your local SEO by taking these crucial steps to improve your site’s local search rankings.

Local search engine optimization can be difficult. On top of dealing with the average SEO techniques, the marketer also has to add a layer of complex optimization activities. Here are 5 tips for the marketer to follow in order to succeed in local SEO and gain local search traffic.

Search engine optimization (SEO) is one of the most important aspects for marketers when working to prepare a brand. Many marketers automatically connect SEO with website optimization but it is more than that. To be be truly successful in SEO, you must make sure to optimize search for other marketing avenues as well.

Search engine optimization can be a daunting task. You have all this potential data at your disposal, but where do you start? You don’t need to be an expert on SEO to reap its benefits. Find out how you can instantly improve your SEO with these basic essential tips.