When you get a new client for your business, you don’t want it to end right there. Maintain a healthy, long-lasting relationship with them. Most newly formed businesses ignore this necessary task and continue to chase after new customers. You should stay in contact with existing customers and ask for regular feedback on your products or services. Be courteous and efficient. Serve them politely and brighten their day with a smile. Keep in touch with them by sending them greeting cards, sales notices, promotions, discounts, and useful information. Show them that you care.